Executive team

ASFA has been operating since 1962 and is the peak policy, research and advocacy body for Australia’s superannuation industry.

Mary Delahunty - CEO

Mary Delahunty is the Chief Executive Officer of the Association of Superannuation Funds of Australia Limited (ASFA).

ASFA is the peak policy, research and advocacy body for Australia’s superannuation industry. It is a not-for-profit, sector-neutral, and non-party political, national organisation. ASFA’s mission is to continuously improve the superannuation system, so all Australians can enjoy a dignified retirement.

Mary joined ASFA in 2024 after founding Seven Advisory, a specialist ESG and impact advisory service to institutional investors developing their social license to deliver long-term value. Prior to that Mary was Head of Impact at HESTA where she played a key role in shaping strategic policies and responsible investment practices to advance member outcomes in the superannuation system. She was also previously an executive with Link Market Services.

Mary is a member of the Pensions & Investment World Pension Summit International Advisory Board and holds several board positions including in the RegTech and education sectors and was a 2015 Churchill Fellow awarded for international research on gender equity in retirement outcomes.

Mary studied Arts at the University of Melbourne, and later completed a Graduate Diploma of Financial Planning and then a Masters of Applied Finance. 

Mary Delahunty

James Koval —Chief Policy & Advocacy Officer

James joins the ASFA team as Head of Policy and Advocacy, bringing over a decade of public policy and political experience working with state, territory, and federal governments in various key policy and strategic roles.  

Most recently, James has worked as a government engagement specialist in the Vice-Chancellor’s office at the University of Sydney and was instrumental in managing the University’s engagement with federal and NSW government, as well as advocating on reforms such as the Australian Universities Accord and the National Reconstruction Fund.  

Prior to that, James worked in various roles across government and politics, including for treasurers, government leaders, and senior cabinet ministers. In advising government, James has taken leading roles in the legislative agenda of governments, and worked on reform for ministers in the transport, tertiary education, cyber security, procurement, and insurance portfolio areas. 

James holds a Bachelor of International Relations from the Australian National University and holds qualifications in public policy from the London School of Economics and in Executive Leadership from the University of Oxford. He is currently undertaking a Master of Public Policy at the University of Sydney.  

John Davis — Chief Operating Officer

John Davis is the Chief Operating Officer, having joined ASFA in 2017.

After an early career in the NSW Police Force, John moved into the private sector in senior managerial roles with a number of national, regional and international organisations. In 2014 he founded Bangalley Group management consultancy providing transformation and change support to organisations including Ausgrid, NSW Justice Department, NSW Department of Sport and National Rugby League (NRL). John and his Bangalley team have also led major projects with organisations including Harris Farm Markets, Activision Asia/Pacific and Telstra.

John currently holds a number of Advisory Board positions and has been a member of KPMG’s Executive Coaching Panel since 2016.

Stella Jin — Chief Finance & Corporate Services Officer, Company Secretary

Stella is a seasoned finance and corporate services executive with a proven track record in financial strategy and governance. As Chief Finance and Corporate Services Officer and Company Secretary at ASFA, she leads the organisation’s financial planning, risk management, IT transformation, and corporate governance initiatives, driving efficiency and long-term sustainability.

With previous experience from RedHill Education Limited and Prudential Investment, she played a key role in financial integration during acquisitions, improving internal controls, and streamlining reporting processes. Her expertise spans finance, IT, compliance, legal, and project management, ensuring strategic execution and business optimisation.

Drawing on her strong financial acumen, leadership, and stakeholder engagement, Stella is committed to fostering high-performing teams, enhancing governance, and delivering impactful business outcomes.

Stella is a Certified Practicing Accountant (CPA) and holds a Master’s Degree in International Business from Macquarie University and a Master’s Degree in Professional Accounting.

Madeleine Morris — Chief Strategy, Corporate Affairs and Experience Officer

Madeleine Morris is ASFA’s Chief Strategy, Corporate Affairs and Experience Officer.

Madeleine joined the team in January 2025 having previously consulted to ASFA. Prior to that she enjoyed a long career in Australian and international media, including as the finance presenter of ABC News Breakfast, senior reporter for 7.30, presenter of ABC/RMIT FactCheck and 11 years in London at the BBC as a reporter and presenter on BBC World television and radio.  She has reported from over 20 countries, including the US where she was Washington Reporter for the BBC. She has won numerous journalism awards, including a prestigious UK One World Media Award and is also a published author.

Madeleine holds a Bachelor of Arts from the University of Queensland, and post-graduate qualification from the London School of Economics and UTS. She is a graduate of the Australian Institute of Company Directors and is a director of South-East Community Links in Melbourne.

Madeleine Morris

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