Media Releases

14 February 2017

Get engaged with your super – why super is the best and you should love it

The Association of Superannuation Funds of Australia (ASFA) is urging Australians to make a date with their super today because super is an excellent long term prospect.

ASFA CEO Dr Martin Fahy said Australians should learn to love their super if they don’t already.

“We want people to embrace superannuation on Valentine’s Day and every day,” he said.

“Super is the best and you should love it and learn about it to make the relationship optimal.

“Get engaged with your super because if you do it will be with you until the end.

“It will pay off via the magic of compound interest and is a Valentine’s Day experience worth investing in.

“You won’t regret making a date with your super.

“Take the time to get in touch with your super fund because they are there for you and investing their time in your money to make your long term living a better experience.”

ASFA’s top ten reasons to love your super on Valentine’s Day

  1. Take the time to get to know your super – it’s always there for you.
  2. Make sure you add that little bit extra to make it more worthwhile.
  3. Call your super fund or go online – don’t forget how important it is to keep in touch.
  4. It’s a long term investment so stay with it and have faith in it. Super is the real deal.
  5. Super can offer you good insurance cover against misfortune and will support you in times of need. You can rely on it.
  6. Super really is sexy – it is hard earned, long-term and compounding.
  7. Super funds will return your call.
  8. Super will help look after you when you are old.
  9. Super is trustworthy.
  10. Super is for everyone. We all deserve super. It keeps the economy turning. Like hearts do for love.

For further information, please contact:
Teresa Mullan, Media Manager, 0451 949 300.

About ASFA
ASFA is the peak policy, research and advocacy body for Australia’s superannuation industry. It is a not-for-profit, sector-neutral and non-party political, national organisation. ASFA’s mission is to continuously improve the superannuation system so people can live in retirement with increasing prosperity. We focus on the issues that affect the entire superannuation system and represent more than 90 per cent of the 14.8 million Australians with superannuation.